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POSITION CONSUMERS FOR BEST REST

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sTHE NEXT TIME YOU’RE CHATTING WITH A CUSTOMER, ask them how they sleep. A recent article from the Better Sleep Council breaks down the pros and cons of each sleeping position.

O SIDE SLEEPING

Did you know sleeping on the left side can be more beneficial than on the right? It reduces pressure on your internal organs, which can alleviate heartburn. This position is ideal for spinal alignment and helps minimize snoring. It is usually best for older adults, pregnant women and those with sleep apnea, gastroesophageal reflux disease or heartburn.

O BACK SLEEPING

Back sleeping offers excellent spinal alignment and fewer skin wrinkles. The position is particularly beneficial for those with lumbar spinal pain, neck pain or nasal congestion. However, it might be problematic for those who have sleep apnea, GERD or acid reflux, or who are pregnant, older or overweight.

O STOMACH SLEEPING

For those with sleep apnea and snoring issues, stomach sleeping could be good. But it can also cause neck, back and shoulder pain. Try placing a pillow under your pelvis to alleviate spinal pressure or stretch in the morning to align your body.

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“ Don’t give up on your dreams so soon. Sleep longer. ”

- Anonymous


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RETAIL TRENDS AND STRATEGIES FOR THE MATTRESS INDUSTRY

It’s been our mission to be the trusted, go-to resource for retail mattress professionals for more than 20 years. We deliver the latest retail trends, strategies, and best practices directly to top bedding stores across the United States. Since 2001, we’ve provided exclusive access to leading industry research on consumer buying trends published by the Better Sleep Council. We’re published by the International Sleep Products Association, a trade association uniting the industry to reach its fullest potential.

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